Maddie Philhower
  • WORK

UX/UI: App for Chronic Conditions
UX/UI: CMU Housing Website

Read My Mind: Interactive Exhibition
Character: Exhibition Branding 
PackNWood: Digital Content Design
Design Hero: Print & Motion
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ABOUT



Design Hero: Josef Müller-Brockmann

2025
Illustrator, Indesign, After Effects


A multimedia visual identity for Josef Müller-Brockmann, renowned Swiss designer. Known to many as the “father of grids,” my goal with this project was to showcase Müller-Brockmann’s moral principles in addition to his brilliant design sense. For this project, I created a booklet, animation, poster, website, and mobile application.
 

BOOKLET:

This 16 page booklet showcases Müller-Brockmann‘s extensive impact in the field of graphic design, including his work as an author, educator, and pioneer of the International Typographic style. 
Click here to link to my medium, which shows an in depth look into my booklet process!



ANIMATION:



This animation dives into the interworkings of Müller-Brockmann’s design philosophy,  pairing a famous interview of his with an animation that shows his distinct usage of color, shape, typography, and grids. 
Click here to link to my medium, which shows an in depth look into my animation process!
POSTER:


This poster explores Müller-Brockmann‘s prolific use of grid systems 
and primary color usage while introducing his strict moral code against designing for cigarette companies and other harmful products.

I created the font spelling “Müller-Brockmann” through handmade shapes I created using with the pen tool in Illustrator.


Click here to link to my medium, which shows an in depth look into my poster process!